K. Gopalakrishnan At the recently concluded Première Vision in Paris, the spotlight on sustainability, traceability and premium natural fibres was unmistakable. Among the exhibitors addressing this evolving global demand was Grasim Industries Limited, representing the domestic textiles business of the Aditya Birla Group. In an in-depth interaction during the exhibition, Abhishek Jain, Vice President – […]
Asia Pacific Rayon Targets India’s Growing Demand for Sustainable Textiles
Fashion and textile customers in India are becoming increasingly conscious of the value of sustainably produced fibres. As a result, demand for viscose and lyocell—both eco-friendly alternatives to conventional fibres—is gaining strong momentum. According to industry projections, India’s viscose market is expected to grow by 8.9 per cent over the next five years, while demand […]