Asia’s manmade cellulosic fibre market continues to evolve through deeper collaboration, regional partnerships and product innovation, with Asia Pacific Rayon (APR) leveraging two major industry exhibitions to reinforce its long-term commitment to customers in Indonesia and India. The company, recognised as Asia’s first fully integrated viscose rayon manufacturer, participated in key textile trade events in Jakarta and Mumbai to […]
Asia Pacific Rayon Targets India’s Growing Demand for Sustainable Textiles
Fashion and textile customers in India are becoming increasingly conscious of the value of sustainably produced fibres. As a result, demand for viscose and lyocell—both eco-friendly alternatives to conventional fibres—is gaining strong momentum. According to industry projections, India’s viscose market is expected to grow by 8.9 per cent over the next five years, while demand […]